What new AI features are product teams building?
AI Agents, Assistants, Revenue generators and more from top tier companies including YouTube, Linear, Square, Miro, Zendesk, Audible, Google Maps. DoP Deep Dive....
🔒DoP Deep goes deeper into the concepts and ideas that are covered in the Weekly Briefing to help you learn lessons from the experiences of top tech companies. If you’d like to upgrade to receive these in-depth pieces of analysis you can upgrade below. New reports added every month.
As September draws to a close, it’s now been almost 4 months since the last time we took an in-depth look at what new AI features product teams are shipping back in the Spring.
Despite whispers of a potential AI bubble burst after the arrival of GPT-5 this summer, the world’s leading product teams have been busy shipping some impressive new AI capabilities.
This includes new AI agents in tools like Zendesk and Intercom, the next generation of AI assistants and some pretty incredible new translation capabilities that use generative AI on YouTube.
In this Deep dive, we’ll take a look at over 30+ different new AI features shipped from 25+ different product teams at some of the world’s top tech companies including YouTube, Square, Linear, Uber, Google Docs, Retool, Figma and more.
If you want to get up to speed quickly with what AI features top companies are shipping to inform your own product’s AI strategy, this Deep dive should help.
Coming up:
30+ new AI features from companies like YouTube, Pinterest, Notion, and Zendesk with links to examples
The next generation of AI Assistants - what new assistants from companies like Gusto, Square and others are now capable of - with notes on what this could mean for future AI Assistants
AI agents -new examples of the latest AI Agents from top companies like Grammarly, Notion and others.
Revenue boosters - a brand new AI feature category that shows how AI features are boosting revenues with real world examples
The 30+ examples from leading companies featured in full
How this analysis is structured
Here’s a snapshot of some of the new AI features that are included in this new analysis:
For each company, the analysis is structured to include:
Company - the Deep dive contains 30+ examples from over 25 different tech companies including Linear, Reddit, Amazon, YouTube, Google Maps, Gusto, Miro, Intercom, Proton and more.
AI feature - at least one new AI feature is included for each company with over 30 new AI features that leverage some of the new advances in technology since the last edition. These new features make use of AI agents, generative AI, machine learning and more and can be used to inspire your own product’s AI strategy.
Category - every feature is categorized and filterable so that you’re able to quickly get a snapshot of the AI feature. There are 9 different AI feature categories and this analysis also includes a new AI category - more on that below.
How it works - an explanation of how the new AI feature works.
Link to example - link to an example or announcement to learn more.
The AI feature categories explained
The deep dive includes 9 different AI feature categories including:
Agents - new AI agents and agentic workflows are transforming traditional UX. Thanks to improvements in memory and reasoning, these AI Agents are now smarter than ever. Get hands-on examples of 8 new AI agents from Grammarly, Notion’s new agent capabilities and how one SaaS company is giving its user control back to decide how agents appear to end users.
AI Assistants - AI assistants are evolving. The latest set of AI Assistants can not only answer questions but can perform actions on behalf of users, too. We’ll explore some examples together.
UX enhancers - AI features that are specifically designed to enhance the overall user experience. Get examples from Pinterest, Google Maps and others.
Productivity / time savers - new AI features designed to help users save time. Get examples from top companies like Uber Eats, Linear and more.
Revenue boosters are a new category - examples of new AI features that either directly or indirectly generate or boost revenues for the company featured. This can include new ad formats that use AI to generate revenues, the smart use of generative AI to help businesses sell their products or the addition of new plans with AI features to SaaS products that are driving additional revenues.
A closer look at the new AI features and companies in full
Now let’s take a closer look at some of the 30+ different AI features included in this Deep Dive.